Privacy Policy

Privacy and personal data protection policy of Cheers Location.

The protection of your personal data is a priority for Cheers Location. This privacy policy informs you about how we collect, use, and protect your data when you visit our website cheerslocation.fr (and its associated subdomains), in compliance with the General Data Protection Regulation (GDPR) and the French Data Protection Act.

1. Data Controller

The controller of the personal data collected on the site is:

Company name: Cheers Location
Registered office: Aulnay-sous-Bois, France
Contact email: contact@cheerslocation.fr

2. Données collectées et finalités (Data Collected & Purposes)

We only collect data necessary for our event furniture and equipment rental activity and to improve our services.

A. Quote Requests and Contact Forms

When you request a quote or contact us via our form, we collect:

Last name and first name (or company name)
Email address
Phone number
Delivery address of the event (necessary to calculate logistical costs)
Details of the request (selected equipment, event dates)

Purpose: This information is exclusively used to study your request, establish your customized quote, organize delivery logistics, and manage the commercial relationship.

B. Audience Measurement (Matomo)

We collect anonymous information about site visits (pages viewed, time spent, general geographical origin).

Purpose: Improve site usability and optimize our furniture catalog.

3. Cookies and Trackers Management

In accordance with CNIL guidelines, our site uses an approach of digital sobriety and respect for privacy.

The site may use cookies or local storage variables (Local Storage) strictly necessary for the operation of the features you request. For example, temporary storage of chairs, tables, or equipment you add to your quote cart. This data is not used for other purposes and expires at the end of your session or after a short delay.

B. Anonymous Audience Measurement (Matomo)

We use Matomo to analyze our site audience. This system is specifically configured to be exempted from mandatory consent according to CNIL criteria:

Strict Anonymization: Your IP address is anonymized upon collection by masking the last two octets (e.g., 192.168.X.X). It is technically impossible to identify you.
Non-sharing: The data remains under our exclusive control, is not shared with any third party, and does not allow cross-site tracking.
Lifespan: Trackers expire within 13 months and raw statistics are purged after 25 months.

Right of Objection (Opt-Out)

You can choose not to be included in our anonymous statistics by checking or unchecking the box below:

(If the module above does not display, it usually means that your browser already natively blocks tracking scripts or that you have enabled the “Do Not Track” option.)

4. Data Retention Period

Quote data and commercial relationship: Customer data is kept for the duration of the contractual relationship, then archived in compliance with legal and accounting obligations (up to 10 years for invoices). Quote requests left unanswered are deleted or anonymized after a maximum period of 3 years from the last contact.
Analytical data (Matomo): 25 months maximum for raw statistical data.

5. Data Recipients

The data collected on our site is intended exclusively for the internal use of Cheers Location.

It is never sold, rented, or transferred to third parties for marketing or advertising purposes.
It is only shared with technical service providers strictly necessary to provide our services (notably our web host), within the limits of their respective missions and in strict compliance with the GDPR.

6. Data Security

Our site is built on a static architecture (generated with Hugo), which considerably limits common security vulnerabilities. In addition, all exchanges between your browser and our server are secured by a HTTPS (SSL/TLS) encryption protocol. We implement all appropriate technical and organizational measures to protect your data against unauthorized access, modification, disclosure, or destruction.

In accordance with European regulations, you have the following rights regarding your personal data:

Right of access: Obtain confirmation that your data is being processed and receive a copy of it.
Right of rectification: Request the correction of inaccurate or incomplete data.
Right to erasure (“right to be forgotten”): Request the deletion of your personal data (subject to our legal retention obligations, notably accounting).
Right to restriction of processing: Request the temporary freeze of the use of your data in specific cases.
Right to object: Object at any time to the processing of your data for reasons relating to your particular situation.

To exercise these rights, simply contact us by email at the address indicated in Article 1, specifying the subject of your request. If you feel, after contacting us, that your rights are not respected, you have the right to lodge a complaint with the CNIL (cnil.fr).